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 BCS History

The Bureau of Communications Services traces its roots to the defunct Bureau of National and Foreign Information (BNFI) created in 1973 under the wings of the then Department of Public Information.The BNFI was responsible for the overall coordination and integration of government-wide information program here and abroad. The BNFI was then housed in the vicinity of the historic Intramuros.

 

In 1980, the Department of Public Information was reorganized and renamed the Office of Media Affairs (OMA). Despite this change however, the BNFI continued to be an indispensable instrument of Government in its effort to make the public aware of its programs and activities geared towards national development. Until finally, as an aftermath of the historic EDSA Revolution in 1986, the Office of Media Affairs was abolished and transformed as the Office of the Press Secretary (OPS) by virtue of Memorandum Order No. 32.

 

On the same year, then President Corazon C. Aquino, realizing the need to strengthen her new press office, issued Executive Order No. 92 expanding the responsibilities and authority of the OPS. EO 92 incorporated and absorbed under its control and supervision all government information arms -- the Radio-TV Malacañang, Presidential Press Staff, People’s Television 4, Bureau of Broadcast, and Radyo ng Bayan, including the BNFI and its attached units: the International Press Center, the Philippine News Agency and all its national and foreign information offices. It was during this time that the Bureau transferred to its new location in San Miguel, Manila. A move that brought the BCS closer to Malacanang which enabled the Bureau to meet the needs of the Presidency expeditiously.

 

Before that year ended, in pursuant to Article II, Section I(a), and Article III of the Freedom Constitution, President Aquino issued Executive Order No. 5 directing changes in the organizational and functional structures of the Government to promote efficiency and effectiveness in the delivery of public services. Consequently, the OPS was reorganized through Executive Order No. 297, to ensure the effective use of information in national development.

 

Executive Order No. 297, otherwise known as the “Reorganization Act of the Office of the Press Secretary,” redefined the functions and responsibilities of the OPS and rebuilt its structural organization. Part of the structural changes in the OPS was the abolition of the BNFI and the creation in its stead of the BUREAU OF COMMUNICATIONS SERVICES (BCS).

Since that time, the BCS continues to be an indispensable arm of the OPS in its efforts of communicating to the public government programs and projects through its publications, audio-visual presentations, surveys and research. 


In 2004, in a move to streamline the functional operations of all government agencies charged with public relations, public information and news and information dissemination, President Gloria Macapagal-Arroyo signed Executive Order 348 creating the Office of Communications Director and placing the BCS under the control and supervision of the Group Head of the Government Mass Media Group.

 

Amidst these changes, the staff of the Bureau remained steadfast and true to their mission and mandate of serving the information needs of the Government and the Filipino people. After 32 years of sometimes turbulent yet productive existence, the Bureau is still committed to building the bridge that will unite the Government and the people in pursuit of a better Philippines.

 

As we look back into our past, we eagerly look forward to a brighter future – a challenge the Bureau and the whole nation is optimistically willing to face.



 
1. The eight-rayed Philippine sun in the logo with the traditional sea lion in the center conveys the idea that the Presidency is the primary client of BCS and suggests its association with the Executive Branch of government. The eight-rayed Philippine sun and the traditional sea lion in the logo were also in the logo used by the defunct Bureau of National and Foreign Information-Ministry of Information, the predecessor-agency of BCS, and similarly stand for the Presidency. Its use is therefore a gentle reminder of the history of the agency which remains committed to be of service to the Presidency and the public.

2. The prominent letter C in which the words BUREAU OF COMMUNICATIONS SERVICES are inscribed, stands for "Communications", the ultimate reason for the agency's existence; 

3. The white color in the letter C stands for purity which is reflective of the value for truth of BCS; 

4. The color combination of the logo, i.e., blue, red and yellow, stands for the Philippine Flag signifying that BCS is an agency of the Republic of the Philippines. These three colors clearly convey the mood of the logo- patriotism and Filipino spirit. Specifically, the blue color represents the stability of BCS as a government information agency; red represents courage of the officers and employees of BCS and the dynamism of the agency; yellow depicts success in the field of information dissemination which BCS aspires. 

5. The three stars represent Luzon, Visayas and Mindanao where the information from the Presidency, represented by the eight-rayed Philippine sun, is directed. The stars also represent the citizenry who desires to know the truth in government; 

6. The continuity of the blue color inside the letter "C" towards the direction of the stars and completing a circle signifies the commitment of BCS to bring the Presidency and the government closer to the people; 

7. The outer circle represents unity between the government and the informed citizenry through the communications services extended by BCS. 

8. The logo's overall impression conveys the idea that BCS is a government information agency which is committed to bring the Presidency and the government closer to the people for the well-being of the Republic of the Philippines.